The problem
Four in ten Italian SMEs do not use digital data at all.
Official business data is abundant, but accessing and using it remains difficult. Two million Italian SMEs do not use their digital data at all. Fragmented, desktop-first public platforms make it harder to discover funding opportunities, understand market trends or identify potential partners—turning information intended to support decisions into another layer of complexity.
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The solution
Clarity reimagines access to public business data through an AI-first mobile experience.
By combining official InfoCamere data with personalized recommendations, the app helps entrepreneurs discover relevant grants, compare business data, identify potential partners, and receive proactive insights through an intelligent assistant.
The result is a platform that transforms raw information into practical, business-ready guidance.
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The outcome
Clarity was pitched onstage and selected as the winning solution at the 2025 UniCredit Imprenditori #GenNext innovation hackathon.
Our multidisciplinary team competed in a program involving more than 200 students from eight participating universities across Northeast Italy: Bolzano, Trento, Trieste, Udine, Padova, Verona, Ca’ Foscari and IUAV.
Over three intensive days, we transformed a complex institutional challenge into a validated product concept, delivering a high-fidelity prototype and a complete business proposition to a jury of entrepreneurs and industry experts.
InfoCamere is currently moving the project through internal approval, with service development expected to begin between late 2026 and early 2027.
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